How content creators are boosting Saskatchewan tourism

WATCH: From food to travel, online creators are becoming a new way for tourism organizations to reach potential visitors. As Payton Zillich shows us, Saskatchewan tourism groups are getting in on the trend.

Advertising has changed in recent years, and tourism is no exception. More destinations are turning to influencers, using their followings to put cities and experiences directly in front of potential travellers.

In Saskatchewan, both Saskatoon and Regina are leaning heavily into content creators for tourism marketing. Discover Saskatoon collaborates with local and international creators to highlight what makes the city so unique.

“We look at people with bigger audiences, smaller audiences. We have a content creator program in Saskatoon. We kind of look to fill holes in our content already,” says Darby Sutherland, earned media manager for Discover Saskatoon.

Meanwhile, Tourism Regina uses a similar approach to position the province’s capital as a top destination for travel.

“We can reach different cities, different niche audiences, and really expose the idea of economy and planning a wonderful trip to Regina and all the things it has to offer,” says Brad Gore, Regina’s destination marketing director.

While some still view this as a non-traditional form of advertising, Monica Sarghie, an associate professor of marketing at the Edwards School of Business, says this kind of content helps a destination build a recognizable identity.

“Think about places like Paris or Amsterdam. They have their own brand. So, if you would think, ‘I want to go there,’ what would you think about? Why would you go there? Well, you have to know certain things about it in order to go,” Sarghie says.

However, getting clicks doesn’t automatically mean a creator has done enough to turn viewers into actual tourists.

“That audience member that views the content, do they actually end up being a customer? How much do they spend and in what period of time? Is it an immediate conversion, or may it be long-term? Is it a one-time customer, or is it a repeat customer?” Sarghie says.

Recently, Discover Saskatoon has put this marketing method to the test, working with Toronto-based travel and food creator Raymond Cua. While in town, Cua interacted with locals to find out their favourite places to grab a bite. After receiving hundreds of suggestions, he visited several top picks and shared his culinary experience online.

“One of the best ways to learn about a destination is through food, because that’s also where you get to learn from the locals, which gives you a better understanding of the overall destination,” Cua explains.

Reaching an audience of more than 120,000, Discover Saskatoon is hoping Cua’s fresh take on the local food scene will inspire more Canadians to put the Prairies on their travel bucket list.

© 2026 Global News, a division of Corus Entertainment Inc.

WATCH: Global News Hour at 6 BC: Aug. 22

Watch the online edition of Global News Hour at 6 BC.

Trade talks between Canada and the U.S. have collapsed, with Prime Minister Mark Carney now promising retalitory tariffs. Reaction from B.C. on the trade war, and how the premier is backing the PM’s decision to walk away from the negotiating table. A notorious killer was denied parole once again, 44 years after the murders took place.

Watch ‘Global News at 6 BC’ for the latest news in British Columbia.

Click here for more Global BC videos

© 2026 Global News, a division of Corus Entertainment Inc.

Canadian premiers appear to back Carney's decision to abandon 'bad deal' with United States

After days of negotiations, Canada and the United States have failed to reach a trade agreement, with Prime Minister Mark Carney saying he was “walking away from a bad deal.” Premiers are standing by Carney’s decision, but are also bracing for job losses and calling for support. Touria Izri has the details.

Canada’s premiers appear to be rallying behind Prime Minister Mark Carney’s decision to walk away from trade talks with the United States as 50 per cent tariffs hit billions of products across the country.

After hope that a deal could be reached between Canada and the United States percolated, talks stalled and collapsed, escalating the trade war between the two countries.

Tariffs of 50 per cent on billions of dollars in Canadian goods were levied by America on Saturday, while Canada has promised to hit back dollar by dollar next month.

On Saturday afternoon, Carney briefed Canada’s premiers on the deal he had abandoned and tariff relief.

“I’ve always said we need to fight these tariffs. Tariff to tariff, dollar to dollar,” Ontario Premier Doug Ford told reporters in Toronto.

“I’m glad he didn’t sign that deal because it was a bad deal. It was a bad deal for Ontario. It was a bad deal for the auto sector, the steel sector and the manufacturing sector. We never started this fight, but I can assure you, we’re going to win this fight.”

Manitoba Premier Wab Kinew agreed that Canada should adopt a harsh position on the United States.

“History will not be kind to Donald Trump, so we should never appease him,” he said. “We should fight back, which is what Canada’s doing today.”

Elsewhere, Nova Scotia Premier Tim Houston said Carney had his full support.

“I continue to stand ready to support and work with the prime minister,” he said.

“It’s clear that we cannot trust or rely on the United States as we once did. This reality must make us more determined than ever to make Nova Scotia and Canada stronger. ”

The premiers of New Brunswick, British Columbia and Saskatchewan also offered their support.

© 2026 Global News, a division of Corus Entertainment Inc.

Police shooting in Toronto leaves driver dead

One person is dead after a police shooting in Toronto on Saturday afternoon.

Just before 1:30 p.m., Toronto police said they were called to the area of Wilson Avenue and King High Avenue, near Wilson subway station, for reports that a vehicle was driving erratically.

Officers said the vehicle was damaged and was involved in a crash.

The driver attempted to flee the scene, police said, before an altercation between officers and police that led to an officer firing his gun.

The suspect was pronounced dead at the scene, and police said no officers were injured.

Toronto police offered no other details about the deadly interaction.

© 2026 Global News, a division of Corus Entertainment Inc.

U.S.-Canada trade talks have collapsed. Carney says these 3 issues torpedoed them

WATCH: Carney vows 'dollar-for-dollar' retaliation after Canada-U.S. trade talks collapse

Prime Minister Mark Carney says trade talks with the United States fell apart at the eleventh hour over last-minute disagreements on how to tariff autos and broader issues of independent Canadian decision-making.

For the past several days, a deal had appeared possible and potentially even likely.

United States President Donald Trump delayed 50 per cent tariffs on billions in Canadian goods by three days, citing progress in trade talks, and even claimed “we have a deal” with Canada.

While the Canadian delegation was more cautious in its assessment, Carney shared details of a potential deal with Canada’s premiers earlier in the week, asking them to start selling American alcohol again as part of the agreement.

But at the last minute, Carney recalled his negotiating team to Ottawa, telling the nation he was “walking away from a bad deal.”

Here are the issues the prime minister said stalled progress on a deal that looked reachable in the not-too-distant past.

As part of his first round of tariffs levied on Canadian goods in 2025, Trump targeted the country’s auto sector with 25 per cent tariffs on vehicles assembled predominantly in Ontario.

The United States president repeatedly told reporters he wanted to see automakers leave Canada and bring their jobs south of the border.

In Ontario, where tens of thousands of direct and spinoff jobs are attached to the sector, unions and the provincial government have worried about keeping auto assembly in Canada.

As part of the abandoned deal with the United States, Carney said there had been progress on an approach to how to integrate autos that ultimately fell apart.

The prime minister said Saturday the two sides disagreed over “the treatment of Canadian content” in vehicles, while the United States was only willing to agree to a trade deal on cars and would not extend it to medium or heavy vehicles like trucks.

Excluding heavy vehicles from tariff relief, Carney said, would impact plants like Ford Motor in Oakville — which deals with F-series trucks — or General Motors’ Silverado truck in Oshawa.

“No rationale, just for exclusion,” he said. “So, effectively moving into a series of terms that would have made the production more uneconomic over time.”

Carney also said the United States wanted to include terms in the deal that would put limits on the trade deals Canada was able to seek with other countries.

Since tariffs were first levied on Canadian goods, Ottawa has sought new trade deals with countries around the world, positioning itself as a key “middle power.”

Deals with Indonesia and the United Arab Emirates and talks with India are among the agreements Canada has recently reached, with 20 deals touted by the prime minister’s office.

“The U.S. introduced, in the last hours, efforts to restrict our ability to have other trade deals,” Carney said Saturday.

“We believe in free trade; we’re the partner of choice in many respects for countries around the world, and the Americans wanted to restrict that. They had language that they wanted to restrict. Unacceptable.”

Carney later added that there had also been discussion of the United States encouraging Canada to match its tariffs on other countries.

The prime minister said that, if Canada and the United States shared integrated markets on some goods, that approach could make sense. On steel, for example, he said he would see the “merit” of matching American tariffs on other countries if Canada and the U.S. were trading freely.

“If you do that though, you should have an integrated market,” Carney said.

“In other words, the tariff level that you apply from Canada into the United States — because America wants to tariff everybody on everything — but the tariff level you apply should be clearly the lowest. It shouldn’t be the same as other people. It should clearly be the lowest because you have this added market protection.”

The third factor Carney said had derailed trade talks was disagreements over French language rules.

The prime minister offered few details of exactly where the two sides had disagreed but suggested it related, in particular, to French and said those rules would have amounted to a broader attack on Canada.

“ efforts to restrict our protections of our language, our culture, and in effect, our sovereignty,” he said.

Later, speaking in French, he said there were “threats” from the United States in the deal over French language and Quebec culture.

Republicans have previously taken aim at Canada’s Online Streaming Act, calling it “discriminatory” and suggesting it should result in additional tariffs.

The Online Streaming Act was passed in 2023 and would empower the Canadian Radio-television and Telecommunications Commission (CRTC) to force large foreign platforms like Netflix and Amazon to pay a portion of their annual Canadian revenues into funds devoted to producing Canadian content.

U.S. streamers and the Motion Picture Association have filed court challenges against the Online Streaming Act, as well as the CRTC’s requirement that those companies disclose financial information in order to ensure the Canadian content funding obligations are met.

The Trump administration also identified the law as a trade irritant ahead of this summer’s scheduled review of CUSMA.

— with files from Global News’ Sean Boynton 

© 2026 Global News, a division of Corus Entertainment Inc.

Unifor, General Motors reach tentative deal for thousands of Ontario auto workers

RELATED: General Motors says CUSMA renewal 'very important' for auto industry

Canada’s largest private-sector union says it has reached a tentative agreement with General Motors on a new deal for some 4,600 auto workers.

Unifor announced the agreement Saturday morning and said it would cover workers at auto plants in Oshawa, Ingersoll, St. Catharines and Woodstock.

“Our bargaining committee worked diligently to reach these agreements, which deliver strong income and benefit gains, amid some of the most challenging times in our history,” national president Lana Payne said in a statement.

Negotiations began on Aug. 10, according to the union, after deals between Unifor and Ford Motor Company were agreed upon and wrapped up.

The tentative agreement with General Motors still needs to be ratified by union members, but Unifor’s bargaining committee said it was unanimously endorsing the agreement.

© 2026 Global News, a division of Corus Entertainment Inc.

Carney says Canada 'walking away from a bad deal' as 50% tariffs hit

WATCH: At a press conference on Saturday, Prime Minister Mark Carney said Canada will match new U.S. tariffs “dollar for dollar” after suspending trade negotiations with the United States.

Prime Minister Mark Carney says Canada is “walking away from a bad deal” with the United States and will match 50 per cent tariffs “dollar-for-dollar” in industries like steel and dairy.

Carney confirmed he was “reluctantly” adding tariffs that would add costs in some areas for Canadians, but insisted they were necessary to retaliate against United States President Donald Trump’s levies.

“We cannot accept what they’ve offered, and we will not give what they asked,” Carney declared in Ottawa on Saturday morning.

The prime minister said talks had taken place with the United States over the past year, and accelerated in recent days. He suggested his team had been skeptical, but optimistic a deal could be reached.

Carney said Canada’s trade negotiations had taken place knowing the United States’ “signature was written in pencil,” with negotiators still hoping to “strike a fair deal” with its southern neighbour.

“We can’t control the storm that blows in from Washington,” the prime minister said. “We can, however, chart a new course by building Canada strong at home and diversifying our trading relationships abroad.”

He added the United States “asked too much and offered too little” as negotiations dragged on this week.

Conservative Leader Pierre Poilievre said in a post on social media he was “disappointed” the United States had chosen to levy more tariffs.

“Canadians must stand united to defend our country against these unfair attacks on our jobs and businesses,” he wrote.

“Canada cannot accept one-sided tariffs that will deindustrialize our country. Nor can we accept a bad deal. Instead, we must continue the fight for tariff-free trade. Later today, I will seek a call with the Prime Minister to discuss what we can do to fight for our workers, businesses, and economy.”

The tariffs had initially been set to take effect on Wednesday, before United States President Donald Trump delayed them by three days to allow intensifying trade talks to continue.

While the president claimed “we have a deal” with Canada, officials on the Canadian side were more cautious, pointing to disagreements on the finer details of legal language.

Then, in a statement late on Friday, Carney said Canada was suspending trade negotiations and recalling its negotiating team to Ottawa, arguing that last-minute changes to the U.S. position were unfair, uneconomic and raised questions about the reliability of any agreement.

Carney said on Saturday there were several outstanding problems Canada had when talks stalled.

The prime minister said they included:

  • Issues with the level of auto tariffs, which vehicle types would be excluded from a deal and how much Canadian content could be included
  • The last-minute addition of restrictions on Canada’s ability to strike free trade deals with other countries
  • Efforts to restrict “protections of our language, culture and in effect our sovereignty”

Carney said on Friday night that recent progress had not been enough to meet Canada’s objectives, which included preserving broad access to the U.S. market, reducing tariffs on key sectors and protecting Canadian businesses.

U.S. Trade Representative Jamieson Greer, however, blamed Canada for the collapse of the talks, saying Ottawa declined to finalize a deal under terms agreed to earlier in the week.

Carney said Canada’s retaliatory tariffs would kick in next month.

As the trade talks collapsed, Canada’s premiers voiced broad support for Carney’s approach.

British Columbia’s David Eby said he was in favour of a tough approach and that Canadian “politeness should never be mistaken for weakness.”

On Saturday morning, Ontario Premier Doug Ford — who maintained his silence until after talks concluded — released a letter he sent to the prime minister earlier this week, advocating for “a coordinated dollar-for-dollar, tariff-for-tariff response and the continuation of existing countermeasures.”

Alberta Premier Danielle Smith, who has been the most vocal opponent of retaliatory tariffs, said she didn’t want to see the countermeasures.

“My first concern today is for the Albertans and Canadians whose livelihoods are at risk from these new tariffs and counter-tariffs,” she wrote in a social media post on Friday night.

“I welcome the federal government’s intention to provide relief for those businesses that are impacted.”

The prime minister acknowledged on Saturday that Ontario, Quebec and British Columbia would likely see the brunt of the impact from the tariffs.

“The partnership that we’ve established with the premiers is crucial, fundamentally important,” Carney said.

“The essence of our First Minister’s discussion two days ago was that it’s our judgment, as we told Canadians, that we were on a path to a potential deal that would give Canada not just the best deal overall but the best deal in all of our strategic sectors that the price for that deal in our judgment was worth paying.”

The prime minister said, however, he was no longer asking premiers to bring American alcohol back to provincial liquor stores after the deal fell apart.

Carney will meet with Canada’s premiers at 1:30 p.m.

— with files from Global News’ Sean Boynton, Alessia Simona Maratta & Jace Maki 

© 2026 Global News, a division of Corus Entertainment Inc.

The best denim to shop in 2026

The Curator independently decides what topics and products we feature. When you purchase an item through our links, we may earn a commission. Promotions and products are subject to availability and retailer terms.

When it comes to denim, the search for ‘the one’ is often a game of trial and error. Discovering the perfect pair takes time–think of them as soulmates for your wardrobe. If you’re feeling impatient in your pursuit, we hear you. From premium-quality Levi’s jeans to more affordable options like GAP, read on for nine top denim jeans (and some added finds you’ll love!) that are sure to captivate your heart and leave you floating on cloud nine.

 

These ’90s-inspired baggy jeans exude vintage charm with a comfortable fit. Cut with a loose, draped silhouette and finished in a softly faded light wash, they deliver that coveted lived-in feel from the very first wear. The slouchy fit sits just right on the hips, making them a go-to for off-duty styling.[/product_listing]

 

Barrel jeans can be tricky to master, but this pair gets it just right. Designed with a sculpted, curved leg that tapers at the ankle, they create a fashion-forward silhouette that still feels wearable. True to Yoga Jeans’ ethos, the denim is soft, flexible and made to move with you, offering all-day comfort without sacrificing structure.[/product_listing]

 

Utility meets street style with these perfectly slouchy cargo jeans. Designed with a mid-rise waist and relaxed leg, they channel major cool girl vibes. Oversized pockets add a functional edge–and major style points–while the soft denim makes them endlessly wearable.[/product_listing]

 

These boot cut jeans are thoughtfully designed with a curvier fit in mind. With extra room through the hips and thighs and a subtle flare at the hem, they create a beautifully balanced silhouette that elongates the legs. The premium denim has just enough stretch to hug in all the right places–don’t mind if we do![/product_listing]

 

Believe it or not, skinny jeans are back–and this pair proves why they never really left. Cut in a sleek, high-rise silhouette, they pair effortlessly with everything from oversized knits to tailored blazers. The dark wash and soft stretch denim makes them an easy closet staple.[/product_listing]

 

The gold standard of denim, Levi’s 501s are as iconic as it gets. With their signature straight leg, button fly and universally flattering fit, they’ve defined denim for generations. Crafted with a hint of stretch for added ease, they maintain that authentic, vintage-inspired structure while feeling comfortable enough for everyday wear. If there’s one pair to anchor your wardrobe, it’s this.[/product_listing]

 

Proof that great denim doesn’t have to come with a hefty price tag, these high-waisted jeans deliver on both style and substance. The elevated waistline complete with cutesy button detail offers a flattering, elongated effect–a staple for shorter gals.[/product_listing]

 

Low-rise is officially back, and this western-inspired pair leans all the way in. Sitting lower on the hips with a classic boot cut leg, they channel vintage rodeo style with a modern twist. The durable cotton blend is built to last, while the added stretch ensures comfort and flexibility. Finished with Wrangler’s signature stitching, they bring just the right amount of attitude to any denim lineup.[/product_listing]

 

For those who like their denim with a statement edge, these wide-leg jeans deliver. Crafted from premium materials with impeccable tailoring, they drape beautifully for a long, elongating silhouette that serves legs-for-days energy.[/product_listing]

 

You may also like:

Denim Indigo Hobo Cross Body Bag – $23.90

Women’s Denim Romper – $44.01

Women’s Casual Stretch Denim Overalls – $80.78

 

Clean lines and a structured silhouette make this denim skirt a standout. Pair it with everything from basics to statement tops.[/product_listing]

 

A timeless essential, this men’s denim jacket offers a relaxed fit with durable construction. Perfect for layering year-round, it only gets better with wear.[/product_listing]

 

Lightweight and breathable, this longline vest brings a refined, tailored feel to warm-weather dressing. It’s a chic alternative to traditional denim layering pieces.[/product_listing]

 

Italian summer, anyone? These mid-rise denim shorts are practically begging for a European vacay, courtesy of its relaxed fit that still feels put together.[/product_listing]

 

You may also like:

Cicy Bell Women’s Round Neck Denim Waistcoat Vest – $53.03

Nine West Women’s Pumps – $80.52

Agolde Parker Jean Short – $178.50

© 2026 Global News, a division of Corus Entertainment Inc.

Here’s what items will be tariffed by the U.S.

OTTAWA – The United States is imposing a 50 per cent tariff on a range of Canadian exports starting Saturday, after the two countries could not reach a new deal before a deadline imposed by President Donald Trump.

Trump threatened the new tariffs in July to pressure Canada to move on a number of issues that were flagged as irritants to the U.S., including provincial bans on alcohol imports, tariffs on some American made auto exports and quotas on tariff-free U.S. dairy exports.

The federal auto tariffs and the alcohol bans, which remain in effect everywhere but Alberta and Saskatchewan, were both initiated in response to Trump’s initial tariffs on Canada in 2025.

The new U.S. tariffs were to take effect on Aug. 19, but Trump delayed the implementation by three days to allow more time for talks to reach a deal.

Just before midnight Friday, both Prime Minister Mark Carney and U.S. Trade Representative Jamieson Greer said those talks had broken off and a deal had not been reached.

The new tariffs will be applied to roughly five per cent of all of Canada’s exports to the United States, to a value of roughly $28 billion annually.

The tariffs are grouped by three executive orders loosely themed around motor vehicles, dairy and alcohol. But the content of each of U.S. President Donald Trump’s actual tariff lists are broader and not necessarily tied to those items.

Here’s a broad look at what will be affected:

The dairy order:

Milk and cream

Whey and milk protein concentrates, including casein

Bones and horn-cones

Lactose, glucose, fructose and blended syrups

Sugars, cane molasses

Non-alcoholic beer

Essential oils of peppermint

The alcohol order:

Beer, wine, liquor, cider and other fermented beverages

Essential oils of grapefruit

Densified wood blocks, plates, strips

Some wooden tableware

Wood marquetry and inlaid wood, wooden articles of furniture

Skewers and ice cream sticks, as well as bamboo products

Basketwork and other articles

Grease-proof paper

Ice hockey and field hockey equipment, other than balls and skates

The motor vehicles order:

Natural honey

Down feathers

Tortoise shell, whalebone, horns, antlers and other animal parts

Tulips and other dormant flower buds, live orchids and mushroom spawn, tubers, mosses and lichen

Vegetable, tree and shrub seeds

A range of other vegetation and parts

Perfumes containing alcohol and plant parts used in perfume

Various essential oils

Makeup preparations

Doughs and other bakers’ mixes

Bitters

Synthetic paints and varnishes, printer inks

Cements

Candles

Various fatty acids

Vinyl floor tiles

Non-plastic office supplies

Plastic furniture fittings

Household and toilet articles, tableware, kitchenware

Dog leashes and saddles

Luggage and other cases, such as for musical instruments

Various fibreboard, laminate and plywood sheets

Various paper, wallpaper, binders, paper pulp products

Silk, yarn, carpet and other various textiles

T-shirts, sweaters, trousers, dresses, gloves, coats and other clothing items of various materials

Wigs, false beards, eyebrows of synthetic textile materials

Glass packing materials

Non-industrial diamonds, not set

Various gold, silver and imitation jewelry

A range of power tools and equipment

Armoured safes, locks and lockboxes

Brewery machinery

Refrigerating or freezing furniture and equipment

Vacuums

Smartphones and other recording devices

Devices containing semiconductors for data transmission and storage

Cameras and projectors

Radar equipment and antennae, optical fibre cables

Motorcycles fitted with an engine capacity of 800 cc or greater

Floating docks, vessels and rafts

Furniture seats and parts made of wood, plastic and metal with a range of outlined uses and exemptions

Chandeliers and lamps

Toys, puzzles and models

Video game consoles

Christmas and other festival decorations

Ice skates, golf and gym equipment

Swimming pools, wading pools and parts

Fishing rods and parts

Paintings, drawings, collages, sculptures of various ages

Postage stamps and other collectors’ pieces

Antiques of an age exceeding 100 years but not exceeding 250 years

This report by The Canadian Press was first published Aug. 22, 2026.

© 2026 The Canadian Press

Wildfires expose accessibility failures: advocates

Janice Lyons was upstairs in her Summerland, B.C., home when there was a flash at her doorbell, which lights up in her Deaf household in place of a chime.

The 74-year-old came downstairs to find her neighbour Larry at the front door. He pointed to the black clouds on the horizon and wiggled his fingers to pantomime a fire. It was bad, he seemed to be saying, but he was not leaving yet.

Back inside, Lyons said there was no mention of the fire on her TV or an alert on her phone. She did not realize it yet, but the Bald Range fire was on a blistering path toward her community.

Lyons stayed awake with her husband, who is also Deaf and uses a walker, as she tried to piece together what was happening. When the doorbell flashed again about four hours later, close to midnight, Larry had returned and this time he looked far more panicked. Ash rained down from the sky as he showed her a piece of paper with the name of an evacuation registration centre in nearby Penticton.

“He’s gesturing, no, no bad, bad. Get going,” Lyons said in an interview, through an interpreter.

“If Larry never came to tell me, I have no idea” what would have happened, she said.

Lyons’ experience earlier this month is illustrative of the persistent accessibility gaps in Canada, where surveys indicate roughly one in four people have at least one disability. As wildfires, floods and storms grow more intense and frequent due to climate change, researchers and advocates say evacuation procedures are still largely built around the assumption that everyone can hear the sirens, understand the alert, drive themselves to safety or line up to register at a shelter. Globally, people with disabilities are far more likely to be killed in a disaster than others, studies indicate.

The issue is getting harder to ignore. More than 670,000 people in Canada were evacuated between 1990 and 2020, mostly from floods and wildfires, and some estimates suggest that rate could triple by 2030. Yet, research finds Canadians with disabilities rate evacuation plans as mediocre or poor.

Accessibility is often recognized in principle but rarely built into emergency plans in concrete ways, said Tabassum Zarin, a co-author of a recent study of inclusive B.C. wildfire evacuations.

That research found creating enforceable provincial standards, such as requiring alerts to be delivered in multiple accessible formats and ensuring shelters are accessible, could help address those gaps. It also pointed to a greater role for people with disabilities in designing those policies in the first place.

“If emergency systems are designed from the beginning with accessibility in mind, they’re more safe and effective for everyone,” said Zarin.

The researchers stressed that their findings were not a criticism of local emergency managers, many of whom are responsible for large remote regions with limited staff and resources.

“The goal isn’t perfection because it’s hard to implement that for different communities, different needs. But it’s reducing predictable barriers that we already know exists,” said Zarin.

Predictable barriers showed up several times during Lyons’ evacuation.

After she packed up her car with her three dogs — who are also deaf — she headed for the registration centre in Penticton. There were no interpreters there and Lyons, whose first language is American Sign Language, struggled to communicate with staff through pen and paper, she said. When her husband tried to register for evacuation aid by phone, through a free interpretation service used widely by Deaf Canadians, he was told it had to be done in person, even if an interpreter was unlikely to be available. The wildfire briefings broadcast throughout the week were held without ASL interpretation.

In a statement, B.C.’s emergency management and climate readiness ministry said it recognizes people with disabilities can face added barriers during evacuations. It said its emergency management legislation requires planning to consider disability, among other factors.

“This represents a shift toward mandatory inclusion of disability and equity considerations in emergency planning throughout B.C., rather than a patchwork approach,” read the statement.

Accessibility shortcomings can mask the full extent of the problem, says Vinu Abraham Chetipurackal, who is Deaf and sits on the province’s accessibility advisory committee. Deaf, deaf-blind and hard-of-hearing residents make informal arrangements with friends or family outside wildfire zones, plans that only work if there is support nearby. Since some may never register with emergency support services, they don’t appear on the evacuee counts, and their experience never shows up on a post-incident review.

When people can’t access evacuation centres, it’s not just a safety issue, it’s also a visibility issue, he said.

Those same dynamics tend to repeat themselves for people with different disabilities, not just within the Deaf community, says Evan Wicklund, a senior researcher with the Manitoba-based disability organization Eviance.

Communication is only part of the challenge. People with disabilities may depend on powered wheelchairs, support workers, oxygen equipment and backup batteries, all of which can be harder to access during an evacuation, he said.

Governments too often treat wildfire or flood as “one-offs” rather than a recurring risk that demands the same advance planning people with disabilities are told to do for themselves, said Wicklund.

“We know it’s cyclical and this will happen again, and we need to be much more robust in our planning, our preparedness and our mitigation afterwards,” said Wicklund. Eviance is co-leading a multi-year, federally funded research project about accessibility barriers during climate emergencies.

When people with disabilities do show up in post-incident reviews, the reports are often grim. A review of the 2023 Northwest Territories fire season found vulnerable residents were not adequately prioritized. Some participants described the operation as an “evacuation of privilege,” reporting that people with disabilities and the elderly waited hours and sometimes all day for evacuation flights, only to be sent home and told to try again the next day. Some individuals with what the report called unique needs, which included language barriers or addictions, were not located for days or even weeks after a fire.

One challenge is knowing who may need help before an evacuation is declared. In response, some municipalities have looked to voluntary registries.

For Lisa Tssessaze, whose 57-year-old brother Dean Keinberger is on a registry, it offers some reassurance. Keinberger lives independently in Fort McMurray, Alta., but struggles to read and write and leans on Tssessaze for support, she said.

After the 2016 Fort McMurray wildfire, the Regional Municipality of Wood Buffalo created its own registry run through the fire department. Eligible residents, many of whom live independently, meet with an official to discuss their needs in advance and are provided with training about what to do in case of an emergency, plus a bag loaded with some evacuation basics, such as a blanket and a flashlight radio.

Emergency officials can use that information to identify who needs help and what resources are required, such as accessible buses and ambulances. In some cases, registrants are moved ahead of a full-scale evacuation.

Jasper, Alta., Halifax, and East Kootenay, B.C., are among the communities who have followed suit.

The voluntary program costs Wood Buffalo the equivalent of about half a full-time employee, plus the kits, officials say. About 200 registrants were enrolled as of last summer.

Keinberger, an avid Edmonton Oilers fan who enjoys keeping up with the news and has worked at Canadian Tire for years, agreed to be interviewed but asked not to be recorded. When asked what he thought of the registry, he said it was good. He said he better understood what to do during an evacuation after speaking with officials as part of the registry onboarding.

Before Keinberger joined the registry, a major 2020 flood left Tssessaze scrambling to reach him. She said she eventually persuaded officials to let her through barricades so she could check on him.

She has since moved away from Fort McMurray and takes comfort in knowing emergency officials are aware of her brother’s needs.

“I find it very helpful,” she said. “There’s other people with my brother’s interest in mind in case of emergencies.”

While the registry works for some, advocates and researchers caution it’s not a panacea. Some noted there are privacy concerns with a registry, especially if it’s held by police. Others noted people with disabilities are already heavily documented by service providers and may be reluctant to sign up.

It may also give registrants a false sense of security if they assume it will guarantee them an immediate response in a fast-moving emergency, said Erin O’Connell, a University of Waterloo associate professor and co-author of the accessibility paper on B.C.’s wildfire response.

“They have to be done very carefully in a way that is actually realistic in terms of what first responders are able to provide so that people don’t have unrealistic expectations of what supports might be provided to them,” said O’Connell.

After days of uncertainty, Lyons returned to Summerland this week. Ash was scattered around the property and the smell of smoke clung to her home.

Others were less fortunate. Officials said about 150 structures have been damaged in the fire. An 80-year-old woman died suddenly as she left her home, police said.

Many shops remained closed and firefighting helicopters were parked at the local school, Lyons said.

The relief of homecoming has not shaken her concern about what could happen the next time disaster strikes, but it has underlined her desire to see people with disabilities at the forefront of evacuation plans and decision-making.

“It’s often hearing people who look and they go, ‘Oh, here’s what we’re going to do.’ They make a decision, but it doesn’t match the requirements for deaf-blind, Deaf, hard-of-hearing people,” she said.

This report by The Canadian Press was first published Aug. 22, 2026.

© 2026 The Canadian Press

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